Embrace
I led the complete creative direction for Embrace Women’s Boxing — building the brand from the ground up. This included logo design, visual identity, website design, social media content, and marketing assets. Every element was crafted to reflect the strength, confidence, and community at the heart of Embrace, while maintaining a bold, empowering aesthetic across all touchpoints.
Client
Ruqsana Begum
Service Provided
Brand Identity, Website Design, and Marketing Content.
My goal was to create a bold, unified brand identity that empowers women, builds community, and positions Embrace as a modern, confident voice in the world of boxing.
The Goal:
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The Challenge:
The challenge was to balance strength and femininity in the brand’s visual identity — creating a look that felt powerful and athletic, while still being approachable and inclusive for a diverse community of women.
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